As the creator of www.IdeaMarketers.com, I’ve noticed that many writers neglect to take full advantage of three important pieces of information when entering their articles into IdeaMarketers.com: the summary and the keywords.

Did you know that IdeaMarketers uses these four pieces of information to help you get better search engine positioning and build link popularity? That’s right! You have control over the meta tags on IdeaMarketers! Our programming takes your primary keyword phrase plus the title you give your article to compose the title tag in the
meta tags. We use your summary for the description tag and your keywords for the keywords tag. With this
knowledge, you have power to influence your search engine positioning! Here’s how:

1. Choose relative keywords and phrases that you think people will enter on Google or other spidering engines. Use these same keywords or phrases your primary keyword phrase, keywords and summary. It would also help to use them in the body of your article to increase their pulling potency. (Don’t overdo it though. There’s no need to put your phrase more than once every 100 words or so.)
2. Write a summary that gives a good description of your article and include the words from your primary keyword phrase somewhere in the summary..
3. Write a title that’s catchy and will grab someone who is looking through search engine results.
4. To maximize the potential of your article being noticed by search engine spiders, purchase a bid for placement high enough to put your article on the IdeaMarketers home page or at least on the channel pages. Spiders frequent IdeaMarketers because it is incredibly popular. When it sees your article on the home page, it knows it’s important! It will follow the link, pick up your tags and place your article in a prominent position
   on the search engines.

Please note that IdeaMarketers.com has no control over search engine positioning. We cannot guarantee positions. We are only going by data we’ve seen on existing articles and their positioning based on keywords they’ve selected. Remember that how high you come up on the search engines depends upon the popularity of the keywords or phrases you chose. If there’s lots of competition for the keywords you select, your article may get lost in a sea of links. Try to choose keyword phrases that are popularly searched, but aren’t popularly used by other marketers. Google offers a
free keyword search tool to help you search for keyword popularity.

One Response to “Meta Tags and SEO”